Handmade in Massachusetts
Welcome to Towne & Main
Towne & Main is a handmade gift and décor brand based in Manchester-by-the-Sea, Massachusetts, created by Jenn. What started as a hobby and creative outlet over 10 years ago has grown into a small business filled with custom signs, ornaments, totes, pouches, patches, keychains, and meaningful gifts made with love.
Inspired by New England living, coastal towns, holidays, family, and everyday moments worth celebrating, Towne & Main creates pieces that feel personal, playful, and one of a kind.
What We Create
Handmade Gifts, Décor & Custom Pieces
At Towne & Main, you’ll find thoughtfully designed items for your home, gifts, events, and everyday life. While many designs are inspired by the coast, Towne & Main goes beyond coastal with pieces for holidays, hometown pride, family celebrations, custom orders, patch bars, and personalized gifting.
Home & Décor
Custom signs, ornaments, and handmade pieces that bring warmth and personality to every space.
Totes & Accessories
Thoughtfully designed totes, pouches, and keychains — perfect for gifting or everyday use.
Meaningful Gifts
Holiday treasures, hometown pride, and personalized pieces for every celebration.
Made Just for You
Custom Orders Welcome
Looking for something special? Custom orders are always welcome. Whether it’s a favorite town, family name, meaningful saying, special event, or personalized gift idea, Towne & Main loves creating pieces that feel unique to you.
Patch Bar Experience
Patches by the Sea
Towne & Main also offers Patches by the Sea, a fun patch bar experience featuring totes, pouches, keychains, jean jackets, patches, and decals. Customers can create their own personalized style by choosing patches and accessories that feel fun, meaningful, and completely their own.
Patches by the Sea is available for pop-ups, private events, parties, and local shopping experiences.
Pop-Ups
Local shopping experiences and community events.
Private Events
Birthdays, showers, and gatherings with a creative twist.
Parties
A fun, hands-on activity guests will remember.
Pop-Ups & Markets
About My Events
Find Towne & Main and Patches by the Sea at local pop-ups, markets, and community events throughout the North Shore. Come shop, customize, and create something special!
Private Events & Patch Bar Parties
Looking to host a patch bar at your party, shower, or private gathering? Towne & Main would love to bring Patches by the Sea to you! Email Jenn to check availability and plan something fun and memorable.
See It in Action
Towne & Main
A glimpse into the handmade gifts, patch bar experiences, and coastal-inspired creations made with love in Manchester-by-the-Sea.
The Maker
Meet Jenn
Towne & Main started as a hobby and something fun for me to do on the side, and over the years it has grown into something I’m so proud of. I started by making DIY projects, pallet art, and handmade signs as a creative outlet while balancing life as a working mom.
One of the biggest challenges has been balancing it all — motherhood, a full-time career, and growing Towne & Main during nights, weekends, and any small pockets of time I can find. But that hustle is also what makes it so meaningful. Some of my proudest accomplishments have been seeing how far this little business has come, including being featured in Better Homes & Gardens and Cape Ann Magazine.
Towne & Main is truly personal — it’s me designing, creating, packing, showing up at events, and putting love into every detail.
Let’s Connect
Shop, Customize or Host a Pop-Up
Whether you’re looking for a handmade gift, a custom piece, or a fun patch bar experience, Towne & Main would love to create something special for you! Shop my Etsy shop, reach out for a custom order, or inquire about hosting a pop-up or private patch bar event.
Shop Etsy
Browse handmade gifts, décor, and one-of-a-kind pieces.
Custom Order
Have a special idea? Let’s bring it to life together.
Host a Pop-Up
Book Patches by the Sea for your next event or party.
handmade with love, jenn